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Comparison: Kaspr vs. Cognism

Kaspr is part of Cognism. Here’s what you need to know about Kaspr.

  • A credit-based consumption pricing model.
  • No credit card is required to sign up.
  • Strong database in the US & Europe.
  • Access to unlimited B2B email addresses.
  • Seamless experience between Chrome Extension and web app.
  • All-in-one prospecting tool with workflows and automation included.
  • Real-time verified data from 150 sources.

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What are the core differences between Kaspr and Cognism?

Let’s talk about the data

Kaspr and Cognism share information between datasets. But specific subsets of data, such as Diamond Data®, intent data, and other premium data points, are only available in Cognism.

 

Kaspr mainly supports individual contributors who are founders or working in sales or recruitment.

Graphic about Kaspr data summary

 

Graphic of Kaspr Chrome Extension with reasons it's an all-in-one solution

 

Kaspr is just for prospecting

Cognism is designed for revenue teams. This is because it has additional features to prospecting, such as TAM analysis, list-building workflows and intent data.

 

Kaspr, on the other hand, is for individual prospecting. There are various ways the tool can get you key contact info like phone numbers, email addresses and company data while you prospect on LinkedIn.

 

Kaspr is more than just a LinkedIn Chrome Extension, though and has features for lead management, outreach and automation within the web app.

Different compliance levels

Kaspr is GDPR and CCPA aligned. This means we don’t give legal support or update legal documentation.

 

Cognism, on the other hand, is GDPR and CCPA compliant. This is ideal if you require a legal team to review your tools. It also means Cognism has additional compliance best practices in place, like scrubbing against do-not-call (DNC) lists.

Graphic showing Kaspr's compliance status

 

Graphic about Kaspr credits

 

Credit-based pricing model

Kaspr has a credit-based pricing model and a freemium version. This means contact details are shown in exchange for your credits on the platform. Depending on your plan, credits are refreshed on a monthly or annual basis.

 

Cognism has pricing that is tailored to your company’s needs. Their consumption model is unrestricted, so credit limits or geographical restrictions do not affect you.

To summarize, Kaspr is not for you if...
1
You want to use a tool organization-wide

If you need a sales intelligence platform to serve your revenue teams and wider organization, Kaspr is not for you.

2
You're looking for contextual data like intent

Kaspr enriches B2B phone numbers and email addresses from LinkedIn. If you need intent data, Cognism is for you.

3
You require legal support and approval internally

Kaspr is GDPR and CCPA aligned, but we don’t give legal support or update legal documentation. Cognism provides legal support.

CUSTOMER STORY

Hear from someone who's grown with Kaspr

“If you did the maths, Kaspr probably saved us around 4-5 hours per week.”

“If it wasn’t for growing the team, I don’t think we would’ve moved away from Kaspr. We decided to upgrade [to Cognism] because we’ve got other stakeholders (like marketing) using the platform, so we just needed something more centralized for other departments.”
Mateusz Jaworski
SDR Manager at Cloud Direct

Side-by-side comparison: Kaspr vs. Cognism

Data
Chrome Extension
Automation
Team collaboration
Compliance
Integrations
Reviews & support

Both Kaspr and Cognism have a strong database in the US and Europe.

 

Being part of Cognism means that Kaspr users also benefit from Cognism’s large cell phone database. We share information between our data sets, and this helps to make Kaspr’s phone numbers incredibly accurate.

 

Kaspr checks and verifies data against 150 sources when you request the contact info. Cognism has its own machine-learning algorithm to verify data, plus Diamond Data®, where people manually verify phone numbers.

Data
Kaspr
Cognism

Cell phone numbers

Yes

Yes

Email addresses

Yes

Yes

Company data

Yes

Yes

Intent data

No

Yes

Diamond Data®

No

Yes

Kaspr has a Chrome Extension that works on LinkedIn, Sales Navigator and Recruiter Lite. With Kaspr, users can also access contact info from LinkedIn groups, posts and more.

 

Cognism, on the other hand, has a Browser Extension. This can be used across LinkedIn, Sales Navigator, Recruiter Lite, company websites and CRMs like Salesforce.

Chrome Extension
Kaspr
Cognism

LinkedIn profiles

Yes

Yes

LinkedIn people search

Yes

No

LinkedIn Sales Navigator

Yes

Yes

LinkedIn Recruiter Lite

Yes

Yes

LinkedIn posts

Yes

No

LinkedIn Groups

Yes

No

LinkedIn Events

Yes

No

Company websites

No

Yes

CRMs

No

Yes

Both Kaspr and Cognism aim to help their users save time on prospecting by giving instant access to contact details. You can also enrich data and export contacts from both tools.

 

As an all-in-one prospecting tool, Kaspr also has additional automation features that help users to automatically send LinkedIn connection requests and subsequent messages.

Automation
Kaspr
Cognism

LinkedIn connection requests

Yes

No

LinkedIn messages

Yes

No

Data enrichment

Yes

Yes

Contact export

Yes

Yes

Kaspr and Cognism allow teams to share lists and contacts easily by being in the same workspace.

 

In Kaspr you can also collaborate on the next tasks, see notes attached to prospects and add tags.

 

Both tools also offer key metrics. Kaspr shows the user how many phone numbers have been provided, helping demonstrate ROI.

Team collaboration
Kaspr
Cognism

Share workspace

Yes

Yes

Stats & metrics

Yes

Yes

Add notes

Yes

No

Assign tasks

Yes

No

Tags

Yes

No

Kaspr is GDPR and CCPA aligned. This means it’s suitable if you don’t require a legal team to review your tools.

 

Cognism is fully GDPR and CCPA compliant. Data is scrubbed against DNC lists, and their internal legal team can support customers and update legal documentation.

Compliance
Kaspr
Cognism

GDPR aligned

Yes

Yes - Fully compliant

CCPA aligned

Yes

Yes - Fully compliant

Data checked against DNC lists

No

Yes

Kaspr has various basic integrations, which is great for individual contributors with a smaller tech stack.

 

In Kaspr, you can directly integrate with several CRMs and sales apps, including HubSpot, Salesforce and Pipedrive. You can also connect to a range of other apps through Zapier integration.

 

Cognism has a wide range of integrations including Outreach and Salesloft, which are popular amongst revenue teams.

Integrations
Kaspr
Cognism

HubSpot

Yes

Yes

Salesforce

Yes

Yes

Pipedrive

Yes

Yes

Lemlist

Yes

Yes - Through Zapier

Aircall

Yes

No

Ringover

Yes

No

Brevo

Yes

Yes - Through Zapier

Kaspr and Cognism both have strong G2 profiles. Kaspr has a score of 4.4/5 from 500+ user reviews.

 

In terms of support, both platforms offer 24/7 chat and an Account Manager or CSM. Though with Kaspr, a dedicated Account Manager is only available for users on the Organization plan.

Reviews & support
Kaspr
Cognism

24/7 chat

Yes

Yes

Account Manager

Yes

Yes

Kaspr and Cognism pricing

Kaspr pricing:

Free (forever) version

$0 per month

Featuring access to unlimited B2B email addresses.
Starter plan

$49 per month

1,200 phone credits, 60 direct email credits and 3,000 export credits.
Business plan

$79 per month

2,400 phone credits, 2,400 direct email credits and 12,000 export credits.

About Cognism’s pricing

Cognism’s pricing is tailored to your needs as a business. For this reason, it’s not displayed on the website, and you’ll need to contact the team.

See our pricing
Get started for free

“Used other contact finders for LinkedIn, and I would say this is the best one on the market”

g2-shields

500+ reviews on G2

“Find cell phone numbers
that other tools don’t!”

“I am using three other tools: Lusha, ZoomInfo and RocketReach. Not only is Kaspr finding the goldmine of cell numbers that the other tools are not, it’s also finding alternative email addresses.”

 

Review on G2

Alana O

"Great to
scale sales"

"Kaspr has become an invaluable tool in my networking on LinkedIn. This software has revolutionized how I check contact details, making it effortless to gather accurate and up-to-date information about potential connections.”

 

Review on G2

Kai R

“Such a
timesaver”

"It is so simple, easy to start, and get your first cell phone numbers! It would take me so much longer to get my first touchpoint while trying to qualify new leads [without Kaspr]."

 

Review on G2

James L

See how Kaspr compares to other tools

FAQs about Kaspr and Cognism

FAQ
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Here are the commonly asked questions around Kaspr vs. Cognism.

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  • No credit card is required to sign up
  • GDPR & CCPA aligned
  • Accurate phone numbers for cold calling
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