1. Running out of credits with their previous provider
Cloud Direct is a leading Microsoft partner, based in the UK and South Africa. They specialize in delivering Azure, Microsoft 365, and security services to companies that want to achieve ‘fearless growth’.
We spoke to Mateusz Jaworski, SDR Manager at Cloud Direct. He manages the growing sales development team.
Cloud Direct does a mixture of inbound and outbound sales, so prospecting is important for them.
Mateusz said:
“When I joined, the team was using Lusha. Over time, we found that we were getting fewer phone numbers, and the ones we did get were poor quality. For example, it would pull American numbers when it was a UK-based person.”
“We also found the platform to be a bit buggy. It sometimes wouldn’t work, and if it did work, the information was often not correct, showing mismatched emails and things like that.”
Having run out of credits and with renewal not being for another five months, Mateusz decided to look at other tools.
2. Comparing the data
Cloud Direct decided to sign up for the free version of Kaspr to reach a decision. This gave them enough credits to test it out against the platform they already had.
“I compared like-for-like. So when I couldn’t find a phone number in Lusha, I would use Kaspr instead.”
“Lusha wanted us to renew the package to get more credits, which was 6x more expensive.”