Free Email Lists: 7+ Tools To Use With Accurate Data

Free email lists can be a great way to start sales and marketing outreach to test the waters before investing in a paid solution.

In this article, we’ll explore ways individual contributors and small teams can generate quality email lists for free or at a low cost and advise you on what to look for and avoid when evaluating providers.

Thankfully, free or cheap B2B contact lists no longer mean bad-quality data.

Top 10 free email list-building tools for B2B

Selecting the right tools for B2B email list building is essential for maximizing your outreach potential. While these options are free, some may have limitations or provide premium features that can help your efforts.

Here’s a short list of the top tools to build an email list for free: 

1. Kaspr - Best for B2B lead generation for SMBs and individuals.
2. Hunter - Best for finding and verifying email addresses quickly.
3. VoilaNorbert - Best for checking if the email address is accurate.
4. RocketReach - Best for those that need email outreach all-in-one.
5. Snov.io - Best for email list-building, outreach and a CRM in one. 
6. Mailchimp - Best for businesses with a few subscribers.
7. Rafflecopter - Best for marketers looking to run giveaways to email lists.
8. Sumo - Best for small businesses and beginners looking for a simple solution.
9. Brevo - Best used with Kaspr for trigger-based email campaigns.
10. MailerLite - Best for advanced email marketers.

So which one is the one? Let’s find out. 

1. Kaspr

Kaspr uses an accurate database of 120M+ European contacts to give you accurate email addresses and phone numbers. The tool consists of a Chrome Extension and web app that helps you build free email lists while browsing for prospects on LinkedIn or Sales Navigator.

Enjoy valuable features and integrations. Kaspr empowers users to enrich their systems while looking for suitable contacts within your ICP, meaning your CRM is always kept up-to-date. 

Psst, also... Kaspr is available globally. 🌎

Why do SMBs love Kaspr?

• Free email list building so you can test the data before committing to a paid plan.
• Unlimited B2B email addresses.
• Accurate phone numbers.
• Verified data updated in real-time.
• Immediate start and quick adoption.
• Flexible prospecting on LinkedIn (get data from LinkedIn, Sales Nav, Recruiter Lite, groups, and more).
• Integrations with popular CRMs and tools.

Who is Kaspr best for?

Kaspr is best for individual contributors in sales and recruitment, founders focused on growing their businesses and small SDR teams.

You don’t need a credit card to sign up, so try Kaspr today. Enter your work email below to get started! 👇

How do I build email lists for free with Kaspr?

To get unlimited access to free email lists, sign up with Kaspr and refer three colleagues. The pricing plans provide more access to the product. Depending on your needs and budget, you can choose from the Starter, Business, or Organization plan.

2. Hunter.io

Hunter.io is a tool designed for finding and verifying email addresses, allowing users to search for emails linked to a specific domain or individual. It’s ideal for building targeted email lists for outreach and marketing, and its verification feature ensures that emails reach the correct contacts.

(Source: Hunter)

Key features

• Email finder: discover professional email addresses by searching for names and domains.
• Email verifier: verify the deliverability of email addresses to ensure they are valid.
• Domain search: find email addresses associated with a specific domain.
• Email account rotation: rotate email addresses automatically when sending email campaigns for better deliverability and open rate.

Who is it best for?

Sales teams — quickly find and verify email addresses to improve your outreach campaigns.

Recruiters — find email addresses of potential candidates and reach out to them directly.

Business development managers — find key decision-makers in targeted companies and develop partnership opportunities.

How to get an email list for free with Hunter.io?

Hunter.io offers a free plan that includes the following options that renew monthly:  

• 25 searches.
• 50 verifications.

For more advanced email list building, you must upgrade to one of the paid plans to build an extensive contact list exceeding 25 email addresses.

3. VoilaNorbert

VoilaNorbert is a tool for finding and checking email addresses. By entering a person’s name and company website, Norbert can search for their email address. It helps reach out to people, find sales leads, and make connections. It also checks if emails are active, making your messages more likely to reach the right people without bouncing back.

(Source: VoilaNorbert)

Key features

• Email finder: identify professional email addresses by entering names and domains.
• Email verifier: verify the accuracy and deliverability of email addresses.
• Email enrichment: enrich email lists with new information and personalize your campaign.
• Lead management: manage and organize the leads found within the platform.
• Outreach sequences: automate follow-up emails and sequences.

Who is it best for?

Sales reps — quickly find and verify email addresses to improve your outreach and prospecting.

Recruiters — find email addresses of potential candidates and streamline your recruitment process.

Founders — find email addresses of potential investors to pitch your business ideas and receive funding.

How to get an email list for free with Voila Norbert?

VoilaNorbert only includes 50 business emails. Upgrade to a paid plan if you need to start with a more extensive list. Their paid plans start at $49 per month.

4. RocketReach

RocketReach is a tool for finding contact details, such as email, phone number, and social media profiles. You can search using a person’s name, job, company, or LinkedIn profile, and RocketReach will provide verified contact info. It also helps you find email addresses and reach them with templates and campaign performance monitoring.

👉 See how Kaspr compares to RocketReach. 

(Source: G2)

Key features

• Email finder: discover professional email addresses from names and domains.
• Email verifier: verify the accuracy and deliverability of email addresses.
• Advanced search: find professionals based on various filters.
• Automated prospect lists: generate lists of prospects automatically.

Who is it best for?

Sales reps — scale your email outreach effort and close new deals.

Recruiters — find candidates with a specialized skill set and make contact with senior candidates directly.

Marketers — use AI-verified contact data to generate qualified leads.

According to the RocketReach website, the vendor offers access to a comprehensive database of over 700 million professionals across 60 million companies.

How to get an email list for free with RocketReach?

You can test the platform’s core functionalities with 5 free monthly email searches.

5. Snov.io

Snov.io is a complete email outreach tool that also includes an email verifier. Its main features include an email finder, tools for email campaigns, and a LinkedIn Chrome Extension. Snov.io also has a built-in sales CRM to help manage contacts, track deals and analyze lost opportunities.

👀 See a list of Snov.io alternatives. 

(Source: Snov.io)

• Email finder: scrape email addresses from domain names, names, or company searches.
• LinkedIn prospect finder: extract email addresses and contact details directly from LinkedIn profiles.
• Email verifier: verify the accuracy and deliverability of email addresses.
• Chrome extension for finding emails: access contact information while browsing LinkedIn, company websites, and more.
• Drip campaigns: set up automated email sequences to nurture leads.
• Integration with CRM: integrate your account with HubSpot, Pipedrive, Zoho CRM, and more.

Who is it best for?

Sales reps — discover and verify email addresses of potential clients to build a comprehensive sales pipeline.

Recruiters — find and verify email addresses of potential candidates.

How to get an email list for free with Snov.io?

Snov.io offers a free plan that includes a set of features:

• 50 credits (you can spend credits on various features the tool offers).
• 100 email recipients.
• 1 mailbox warm-up.
• Drip campaigns.

6. Mailchimp

Another tool you can use to build your free email list is Mailchimp. It features customizable templates and a drag-and-drop editor, making campaign creation simple. With robust audience segmentation and automation tools, you can effectively target specific demographics and streamline your marketing efforts. 

Additionally, comprehensive analytics help track performance and strong integration with various apps enhances its functionality, making Mailchimp a great choice for optimizing your email marketing strategy.

(Source: G2)

Key features

• Form builder: Mailchimp offers a form builder for creating customizable sign-up forms that collect email addresses directly from your website or social media pages.
• Email automation: set up automated email sequences to engage with your audience based on their behaviour and preferences.
• Integration with CRM: Mailchimp integrates with various CRM systems, such as Salesforce, HubSpot, and Zoho CRM, to manage your contacts and campaigns seamlessly.
• Analytics and reporting: get detailed insights into your campaign performance with Mailchimp’s analytics and reporting tools.

Who is it best for?

Small business owners — if you want to collect email addresses and build an email list, Mailchimp can be one of the sales tools SMBs should consider. It stands out with its intuitive form builder and extensive range of features.

How to get an email list for free with Mailchimp?

Mailchimp offers a free plan that includes basic email marketing features:

• 500 contacts.
• 1,000 sends per month and a daily limit of 500.

If you exceed this limit during your free trial, Mailchimp will automatically apply overage charges.

7. Rafflecopter

Rafflecopter is a tool for creating and running giveaways. It helps you set up entry forms, choose how people can enter (like following on social media or signing up for a newsletter), and track entries.

You can use Rafflecopter to host giveaways on your website, blog, or social media. It also automatically tracks entries, picks winners, and manages contest rules, making it easy to grow your audience and boost engagement.

(Source: Rafflecopter)

• Giveaway form builder: collect email addresses and engage with your audience through contests.
• Customization: customize your campaign to match your brand book or website theme.
• Integration with CRM: import your email list generated in Rafflecopter into Mailchimp, Aweber, or ConstantContact in one click.
• Analytics and reporting: track the performance of your giveaways.

Who is it best for?

Marketers — boost engagement and grow your email lists through contests and giveaways. The tool’s specialized form builder and seamless CRM integration make it a must-have for running successful promotions.

How to get an email list for free with Rafflecopter?

Rafflecopter offers a free plan that allows you to run basic giveaways and collect email addresses from participants.

8. Sumo (BDOW!)

Sumo is a good free email list builder. It offers customizable tools to capture leads, such as pop-ups, scroll boxes, and welcome mats. It integrates well with major email services and provides basic analytics for tracking performance. 

One standout feature is its A/B testing, allowing users to optimize campaigns. While the free version has limits, such as branding on forms, Sumo is a nice option for new users and small businesses looking for effective list-building tools.

(Source: Sumo)

Key features

• Form builder: create pop-ups and embedded forms to collect email addresses from your website visitors.
• Email automation: set up automated email sequences to engage with new subscribers and nurture leads.
• Integration with CRM: integrate Sumo with popular CRM systems like Mailchimp, HubSpot, and Campaign Monitor to streamline your email marketing efforts.
• Analytics and reporting: access detailed analytics to track the performance of your forms and email campaigns.

Who is it best for?

Marketers — maximize your website conversion rates with powerful form-building tools and robust email automation. 

How to get an email list for free with Sumo?

Sumo offers a free plan that includes basic form-building features. This plan lets you create and deploy forms on your website to collect email addresses without cost.

9. Brevo

Brevo is an all-in-one marketing and sales tool, rebranded from Sendinblue, that includes a full CRM and centralized solutions for meetings, calls, and chat. It offers templated automation flows to meet specific goals and features a user-friendly editor with pre-made templates for easy email creation. 

The free plan allows for a large number of email list companies but restricts email sending. Brevo also integrates with Zapier to manage subscribers from various platforms automatically.

(Source: Brevo)

Key features

• Integrates with Kaspr - So you can send emails once you’ve got your prospect’s contact info.
• Pre-built automation workflows tailored to specific goals.
• Generous automation allowances in the free plan.
• A comprehensive set of marketing and sales tools.

Who is it best for?

Marketers — Build multi-channel campaigns with email, SMS and WhatsApp outreach.

Sales  — Use Kaspr to enrich your email addresses and then build outreach campaigns in Brevo.

How to get an email list for free with Brevo?

Using the free Brevo plan, you can send up to 300 emails per day and get access to features like the drag-and-drop editor.

10. MailerLite

Last on our list, MailerLite offers a practical email list builder with dynamic content blocks in its free newsletter service. These blocks allow users to easily include articles, videos, products, and events, making emails more interactive with features like countdown timers and RSS feeds. 

(Source: G2)

Key features

• Ready-to-use content blocks streamline email creation.
• Ample options for segmentation and automation.
• Cost-effective upgrade for unlimited users.

Who is it best for?

Marketers — Build newsletters, automate emails and send timely emails triggered by your website or app.

How to get an email list for free with MailerLite?

The free plan includes automation and audience segmentation tools, a user-friendly workflow builder, and integration with Zapier to automate subscriber management tasks. 

How to build a email lists for free?

There are several methods of building email address lists for free:

1. Use the Kaspr Chrome Extension: install the Kaspr Chrome Extension to extract business email addresses directly from LinkedIn profiles or LinkedIn Sales Navigator for free.
2. Create a sign-up form on your website: Use form builders to create sign-up forms. Offer incentives such as a free eBook, discount, or newsletter subscription to encourage visitors to sign up.
3. Leverage social media: promote your sign-up forms on social media platforms. Use LinkedIn, Facebook, and Twitter to reach your audience and drive them to your sign-up page.
4. Participate in online communities: join relevant online communities and forums related to your industry. Share valuable content and include a link to your email sign-up form in your profile or posts.
5. Run contests or giveaways: use platforms like Rafflecopter to run contests or giveaways that require participants to provide their email addresses to enter.

What’s the best way to get a targeted B2B email list for free?

Kaspr is an excellent tool for building a targeted B2B email list for free. The Kaspr Chrome Extension extracts accurate and up-to-date business email addresses directly from LinkedIn profiles.

It also allows you to gather highly targeted contacts based on your criteria, such as specific industries, job titles, and companies.

How accurate are free email lists?

Free email lists can vary significantly in accuracy. Factors influencing accuracy include the source of the email addresses, how recently the data was collected, and whether the emails have been verified.

Free lists often have higher bounce rates and outdated or incorrect email addresses, which negatively impact email deliverability and campaign performance.

How can the accuracy of free email lists be improved?

Consider using data enrichment to improve the accuracy of free email lists. Tools like Kaspr provide access to extensive B2B contact databases with email addresses, phone numbers, and other contact details that can be accessed directly from platforms like LinkedIn.

With Kaspr, you can also create enrichment workflows to verify and maintain the quality of contact data. Automating the data enrichment process and using Kaspr’s bulk enrichment features to handle large datasets saves you significant time and manual effort and ensures your lists are up-to-date. Kaspr’s integrations with your existing sales tools and CRM allow seamless data transfer.

Measuring and improving your B2B list-building efforts

When measuring B2B list-building success, focusing on key metrics that indicate performance is essential. 💯

Some of the most important metrics include:

• Marketing Qualified Leads (MQLs) and Sales Qualified Leads (SQLs) - gauge lead quality and sales readiness, guiding your marketing strategy.
• Website traffic - shows if your campaigns effectively attract potential customers
• Closed-won deals and Monthly Recurring Revenue (MRR) - measure the direct revenue impact of your marketing efforts.

Get access to email lists today

Several free email list builders exist, but Kaspr’s easy-to-use plug-in offers high-quality data and unlimited email addresses. Sign up today to try our data before committing to a paid plan. Enter your work email address below to get started. 👇