Free email lists can be a great way to start sales and marketing outreach to test the waters before investing in a paid solution.
In this article, we’ll explore ways individual contributors and small teams can generate quality email lists for free or at a low cost and advise you on what to look for and avoid when evaluating providers.
Thankfully, free or cheap B2B contact lists no longer mean bad-quality data.
Selecting the right tools for B2B email list building is essential for maximizing your outreach potential. While these options are free, some may have limitations or provide premium features that can help your efforts.
Here’s a short list of the top tools to build an email list for free:
So which one is the one? Let’s find out.
Kaspr uses an accurate database of 120M+ European contacts to give you accurate email addresses and phone numbers. The tool consists of a Chrome Extension and web app that helps you build free email lists while browsing for prospects on LinkedIn or Sales Navigator.
Enjoy valuable features and integrations. Kaspr empowers users to enrich their systems while looking for suitable contacts within your ICP, meaning your CRM is always kept up-to-date.
Psst, also... Kaspr is available globally. 🌎
Kaspr is best for individual contributors in sales and recruitment, founders focused on growing their businesses and small SDR teams.
You don’t need a credit card to sign up, so try Kaspr today. Enter your work email below to get started! 👇
To get unlimited access to free email lists, sign up with Kaspr and refer three colleagues. The pricing plans provide more access to the product. Depending on your needs and budget, you can choose from the Starter, Business, or Organization plan.
Hunter.io is a tool designed for finding and verifying email addresses, allowing users to search for emails linked to a specific domain or individual. It’s ideal for building targeted email lists for outreach and marketing, and its verification feature ensures that emails reach the correct contacts.
Sales teams — quickly find and verify email addresses to improve your outreach campaigns.
Recruiters — find email addresses of potential candidates and reach out to them directly.
Business development managers — find key decision-makers in targeted companies and develop partnership opportunities.
Hunter.io offers a free plan that includes the following options that renew monthly:
For more advanced email list building, you must upgrade to one of the paid plans to build an extensive contact list exceeding 25 email addresses.
VoilaNorbert is a tool for finding and checking email addresses. By entering a person’s name and company website, Norbert can search for their email address. It helps reach out to people, find sales leads, and make connections. It also checks if emails are active, making your messages more likely to reach the right people without bouncing back.
Sales reps — quickly find and verify email addresses to improve your outreach and prospecting.
Recruiters — find email addresses of potential candidates and streamline your recruitment process.
Founders — find email addresses of potential investors to pitch your business ideas and receive funding.
VoilaNorbert only includes 50 business emails. Upgrade to a paid plan if you need to start with a more extensive list. Their paid plans start at $49 per month.
RocketReach is a tool for finding contact details, such as email, phone number, and social media profiles. You can search using a person’s name, job, company, or LinkedIn profile, and RocketReach will provide verified contact info. It also helps you find email addresses and reach them with templates and campaign performance monitoring.
👉 See how Kaspr compares to RocketReach.
Sales reps — scale your email outreach effort and close new deals.
Recruiters — find candidates with a specialized skill set and make contact with senior candidates directly.
Marketers — use AI-verified contact data to generate qualified leads.
According to the RocketReach website, the vendor offers access to a comprehensive database of over 700 million professionals across 60 million companies.
You can test the platform’s core functionalities with 5 free monthly email searches.
Snov.io is a complete email outreach tool that also includes an email verifier. Its main features include an email finder, tools for email campaigns, and a LinkedIn Chrome Extension. Snov.io also has a built-in sales CRM to help manage contacts, track deals and analyze lost opportunities.
👀 See a list of Snov.io alternatives.
Sales reps — discover and verify email addresses of potential clients to build a comprehensive sales pipeline.
Recruiters — find and verify email addresses of potential candidates.
Snov.io offers a free plan that includes a set of features:
Another tool you can use to build your free email list is Mailchimp. It features customizable templates and a drag-and-drop editor, making campaign creation simple. With robust audience segmentation and automation tools, you can effectively target specific demographics and streamline your marketing efforts.
Additionally, comprehensive analytics help track performance and strong integration with various apps enhances its functionality, making Mailchimp a great choice for optimizing your email marketing strategy.
Small business owners — if you want to collect email addresses and build an email list, Mailchimp can be one of the sales tools SMBs should consider. It stands out with its intuitive form builder and extensive range of features.
Mailchimp offers a free plan that includes basic email marketing features:
If you exceed this limit during your free trial, Mailchimp will automatically apply overage charges.
Rafflecopter is a tool for creating and running giveaways. It helps you set up entry forms, choose how people can enter (like following on social media or signing up for a newsletter), and track entries.
You can use Rafflecopter to host giveaways on your website, blog, or social media. It also automatically tracks entries, picks winners, and manages contest rules, making it easy to grow your audience and boost engagement.
Marketers — boost engagement and grow your email lists through contests and giveaways. The tool’s specialized form builder and seamless CRM integration make it a must-have for running successful promotions.
Rafflecopter offers a free plan that allows you to run basic giveaways and collect email addresses from participants.
Sumo is a good free email list builder. It offers customizable tools to capture leads, such as pop-ups, scroll boxes, and welcome mats. It integrates well with major email services and provides basic analytics for tracking performance.
One standout feature is its A/B testing, allowing users to optimize campaigns. While the free version has limits, such as branding on forms, Sumo is a nice option for new users and small businesses looking for effective list-building tools.
(Source: Sumo)
Marketers — maximize your website conversion rates with powerful form-building tools and robust email automation.
Sumo offers a free plan that includes basic form-building features. This plan lets you create and deploy forms on your website to collect email addresses without cost.
Brevo is an all-in-one marketing and sales tool, rebranded from Sendinblue, that includes a full CRM and centralized solutions for meetings, calls, and chat. It offers templated automation flows to meet specific goals and features a user-friendly editor with pre-made templates for easy email creation.
The free plan allows for a large number of email list companies but restricts email sending. Brevo also integrates with Zapier to manage subscribers from various platforms automatically.
(Source: Brevo)
Marketers — Build multi-channel campaigns with email, SMS and WhatsApp outreach.
Sales — Use Kaspr to enrich your email addresses and then build outreach campaigns in Brevo.
Using the free Brevo plan, you can send up to 300 emails per day and get access to features like the drag-and-drop editor.
Last on our list, MailerLite offers a practical email list builder with dynamic content blocks in its free newsletter service. These blocks allow users to easily include articles, videos, products, and events, making emails more interactive with features like countdown timers and RSS feeds.
Marketers — Build newsletters, automate emails and send timely emails triggered by your website or app.
The free plan includes automation and audience segmentation tools, a user-friendly workflow builder, and integration with Zapier to automate subscriber management tasks.
There are several methods of building email address lists for free:
Kaspr is an excellent tool for building a targeted B2B email list for free. The Kaspr Chrome Extension extracts accurate and up-to-date business email addresses directly from LinkedIn profiles.
It also allows you to gather highly targeted contacts based on your criteria, such as specific industries, job titles, and companies.
Free email lists can vary significantly in accuracy. Factors influencing accuracy include the source of the email addresses, how recently the data was collected, and whether the emails have been verified.
Free lists often have higher bounce rates and outdated or incorrect email addresses, which negatively impact email deliverability and campaign performance.
Consider using data enrichment to improve the accuracy of free email lists. Tools like Kaspr provide access to extensive B2B contact databases with email addresses, phone numbers, and other contact details that can be accessed directly from platforms like LinkedIn.
With Kaspr, you can also create enrichment workflows to verify and maintain the quality of contact data. Automating the data enrichment process and using Kaspr’s bulk enrichment features to handle large datasets saves you significant time and manual effort and ensures your lists are up-to-date. Kaspr’s integrations with your existing sales tools and CRM allow seamless data transfer.
When measuring B2B list-building success, focusing on key metrics that indicate performance is essential. 💯
Some of the most important metrics include:
Get access to email lists today
Several free email list builders exist, but Kaspr’s easy-to-use plug-in offers high-quality data and unlimited email addresses. Sign up today to try our data before committing to a paid plan. Enter your work email address below to get started. 👇