Top 10 Best LinkedIn Lead Generation Tools for 2024

LinkedIn is an invaluable lead-generation platform for sales reps. It allows you to connect with members of your target audience, scale up outreach efforts, and identify and nurture potential customers.

While LinkedIn is a valuable platform on its own, the right tools can help enhance sales and marketing teams’ lead-generation efforts. 

In this article, we’ll discuss why reps use LinkedIn for lead generation, top LinkedIn lead generation tools and features to look for, and tips for successful LinkedIn campaigns. 

Top 10 best LinkedIn lead generation tools 

You’re ready to get the most out of LinkedIn’s professional network platform, and these are the ten best tools to facilitate your lead generation efforts. 

Tool 1: Kaspr

Kaspr’s all-in-one tool makes it easy to capture verified B2B contact data anywhere on LinkedIn. There is a big emphasis on data quality, and all emails and phone numbers align with GDPR and CCPA regulations.

Use Kaspr’s LinkedIn Chrome Extension to view and collect data while viewing a user profile anywhere on LinkedIn and LinkedIn Sales Navigator. View information like a prospect’s job title, company size, and industry to determine if they fit your ideal audience. 

👉 Try Kaspr’s data out for free; sign up now (no credit card is required). 

Top features include:

• Strong European data.
• LinkedIn Chrome Extension.
• Ease-of-use and intuitive dashboard. 
• Individual or bulk exporting functionally. 
• Native integrations for tools like CRM software, dialing software, and more. 
• Data enrichment functionality. 
• GDPR and CCPA-aligned. 
• Start selling on day one with the speedy onboarding process.

Pros of the platform include strong user-friendliness, streamlined enrichment tools, and high data accuracy. 

The biggest con is that Kaspr is designed for small teams and individual users like founders; larger sales teams may want to consider other options (Cognism might be a better option for you).

Kaspr offers three subscription plans. Paid plans start at $49 per month per user. 

👉 See how sales reps use Kaspr to get results. 

Tool 2: Cognism

Cognism has a large database of EU and US customers, offering contact data and Bombora-powered customer intent data. Cognism prioritizes data quality, offering phone-verified cell phone numbers through their Diamond Data®. 

Cognism’s wide range of features and data can be accessed through a browser extension and a web app. The extension is compatible with LinkedIn, Sales Navigator, HubSpot, Outreach, Salesforce, and company websites.

Top features include: 

• Web app and browser extension.
• Bombora intent data. 
• International coverage, including NAM, APC, and EMEA.
• Diverse integrations. 
• GDPR and CCPA-compliant.
• Database cleaned against global DNC lists.
• Exclusive verified cell phone data set Diamond Data®. 

Pros include top-of-the-line data accuracy, compliance with international security regulations, and intent data with buying signals.

The biggest con of Cognism is the opposite of Kaspr; it’s meant for large enterprises and mid-market organizations. Smaller teams may want to select another tool (like Kaspr). 

Cognism offers custom pricing packages. 

Tool 3: Sales Navigator

LinkedIn Sales Navigator is LinkedIn’s sales tool. It offers advanced search and provides contact data for the platform’s entire user base while incorporating LinkedIn’s proprietary data, such as department size or company hiring trends. 

(Source: G2)

👉 Fun reminder: You can use tools like Kaspr with Sales Navigator to create lists and enrich CRM data for easier use. 

Top features include: 

• Prospect’s company insights include recent hiring status and connectivity data. 
• Real-time job change alerts on prospects you’re monitoring.  
• Visually map relationships with key prospects. 
• Easy export to CSV files. 

The platform’s pros include proprietary data, advanced search filters, and extensive integrations. 

Potential cons based on user reviews include consistent glitches and a longer learning curve than other tools on the list. 

LinkedIn Sales Navigator has multiple subscription plans with pricing options ranging from $49 to $1600 a month, with custom plans available. 

👉 Is Sales Navigator actually worth it? Find out! 

Tool 4: LinkedIn Premium

LinkedIn Premium offers detailed insights into what’s happening with your personal profile, allowing you to network on the platform effectively. 

(Source: LinkedIn)

Top features include:

• Free InMail credits to connect with non-connected users.
• Detailed insights into profile activity, including profile views.
• Unlimited access to LinkedIn Learning features. 

The tool’s pros include increased visibility into prospects’ interactions with your profile and the ability to connect through InMail messages to start a conversation. 

Some users note that the cost is high for what you get, especially for individual sales team members. It also offers relatively limited functions compared to other tools on this list. 

Pricing ranges from $29.99-$59.99 per month. 

💡 How is LinkedIn Premium different to Sales Navigator?

Tool 5: Evaboot

Evaboot is a smart LinkedIn Sales Navigator scraper with a Chrome Extension. Source emails and export data from Sales Navigator to build lists. 

The tool uses email-finding algorithms and data scraped from LinkedIn to improve data accuracy while you’re prospecting.

(Source: Evaboot)

Top features include:

• Email verification tests.
• Data enrichment for information like job title, email, and contact name.
• Simplified lead list exporting.
• GDPR compliant. 

Pros of Evaboot include streamlined bulk exports, ease of use, and instant email verification tests. 

Based on user reviews, potential cons include a lack of data hygiene features and the lack of some information (like previous job titles) included in the export data.  

Pricing starts at $9 per month for 100 credits, with subscription costs changing depending on the number of credits you want to receive per month. 

Tool 6: Lemlist

Lemlist is a prospecting and outreach tool with an extensive B2B database. It offers features like an email finder, email verifier, and the ability to search based on advanced custom variables.

(Source: G2)

Top features include:

• Personalized email and message outreach at scale.
• Large database.
• Plenty of diverse integrations.
• List building features. 

Pros of the tool include strong automation and customizable workflows for increased personalization.  

Possible cons include mixed reviews on customer support and a potentially difficult setup experience.  

Lemlist has a free plan available. Paid plans range from $32-79 per month per user. 

Tool 7: Lusha

Lusha's B2B prospecting platform offers advanced search filters and additional functionality to run marketing campaigns, manage sales pipelines, and facilitate team management and collaboration. 

Search for potential customers with advanced search filters, finding strong ICP-fits prospects. The platform’s additional marketing, sales pipeline, and team collaboration features make it a good choice for mid-sized teams.

(Source: Lusha)

Top features include: 

• Diverse functionality includes phone number and email discovery, marketing tools, and campaign creation. 
• Intent data. 
• Job change alerts. 
• GDPR and CCPA compliant.
• Data enrichment through CRM integrations.
• Send cold emails within the app. 

Pros of Lusha include user-friendliness, email campaign creation, and reliable intent data. 

Potential cons include limited features and contacts on the free plan and contact data that may not be updated regularly. 

Lusha has multiple subscription plans, including a free plan. Paid plans start at $36-59 per user per month, with a custom pricing package available. 

👉 Check out the differences between Kaspr vs. Lusha. 

Tool 8: PhantomBuster

PhantomBuster is mostly an automation tool. It offers AI-driven automation, easy data export, and prospecting across multiple platforms. 

Their code-free tools can source contact data, import it to your CRM, and personalize outreach campaigns. It works across multiple platforms, including Google, LinkedIn, Sales Navigator, and Twitter. 

(Source: G2)

Top features include:

• Lead discovery, list building, and export-driven by AI.
• Automatic data syncing with CRM.
• Ease of use for all skill levels.
• Create different types of campaigns for outreach. 

Pros include prospecting across diverse platforms, user-friendliness to both technical and non-technical users, and straightforward export processes. 

The most significant con of the platform is the high risk for non-compliant data scraping, 

After a limited free trial, subscription pricing ranges from $56-352 per month. 

👉 See how Kaspr compares with PhantomBuster.

Tool 9: Expandi.io

Expandi.io is a LinkedIn automation tool for campaign creation. It helps sales reps scale their outreach campaigns on LinkedIn, email, and more. It prioritizes personalized outreach, and even includes features for image or GIF personalization.

(Source: Expandi.io)

Top features include: 

• Omnichannel campaign creation.
• GIF and image personalization.
• Data clean-up for outreach lists. 
• Diverse scraping features. 

Pros include strong customer support, automation of repetitive tasks, and strong ease of use.  

Cons include a lack of common integrations, like HubSpot, and a lack of technical guidance for new users. 

Expandi’s set plan costs $99 per month, but custom-priced plans are available. 

Tool 10: Dripify

Dripify is a LinkedIn lead-generation tool for sales teams that focuses on email campaign automation. It allows you to create autoresponders based on conditions, delays, and user actions to send effective messages at the right time.

(Source: Dripify)

Top features include:

• Simplified list building on LinkedIn.
• Automated drip campaign creation. 
• Autoresponders based on conditions and user actions. 
• Diverse integrations. 

The biggest pro of the tool is the ability to create intricate prospecting campaigns.  

Potential cons include the lack of functional A/B testing and native functionality with Sales Navigator. 

Subscription plans range from $39-79 per month.

Why use LinkedIn for lead generation? 

Sales development representatives (SDRs) can use LinkedIn to identify individual leads, conduct outreach through connection requests and personalized messages, and use advanced paid tools like LinkedIn Sales Navigator to scale up prospecting efforts.

Data shows that 89% of sales professionals considered LinkedIn an essential platform for closing deals, and 97% of B2B marketers leveraged it in their content marketing strategies. The same data found that LinkedIn is 277% more effective at generating quality leads than Facebook and Twitter. 

There are several reasons why LinkedIn is so beneficial for B2B sales reps:

• It’s not just a lead database; it’s a social media platform where many users are open to networking and making new connections.
• You get accurate, up-to-date information about a prospect’s current company and job title, and you may even understand pain points through their posts and comments.
• Sales reps can leverage their customers’ networks to find new potential clients that fit into their ideal customer profile (ICP).
• Third-party tools help you find contact details from B2B databases while browsing the platform, including professional email addresses and phone numbers, to take outreach off-platform. 
• You can stay connected with qualified leads to nurture relationships over a longer period through ongoing conversations. 
• Use real-time information and on-platform activity, such as a prospect's liking of a LinkedIn post, to trigger follow-up messages. 

Key features to look for in LinkedIn lead generation tools

Many LinkedIn lead-generation tools exist, including outreach, automation, and prospecting features. No matter which specific solution you’re looking for, make sure they have the following key features to improve productivity and effectiveness:

• CRM integrations: Automatically sync data to your CRM, streamline otherwise time-consuming processes, reduce manual data entry errors, and facilitate data enrichment.

• Detailed analytics: Gain insight into the quantity and quality of leads you generate and how they impact your sales and outbound marketing efforts. 

• User-friendly interface: Prioritize ease of use and convenient features to ensure your team can seamlessly integrate the tool into their existing workflows.  

• Data accuracy: When using lead generation tools to source B2B contact data, choose a tool known for high accuracy and solid email deliverability rates. 

• Compliance: Look for lead generation tools aligned with all major data security and privacy laws, including GDPR and CCPA. 
• Automation software: Some platforms may automate certain features, allowing for bulk list creation or automated outreach campaigns to save your sales reps valuable time. 

Tips for successful lead generation on LinkedIn

We know you want more results from your LinkedIn lead-generation efforts. These tips will help:

💡 Send personalized connection requests to show relevance and value right away, getting the conversation off to a good start.

💡 Leverage follow-up sequences in your outreach strategy to stay in touch and nurture relationships. 

💡 Start by introducing yourself, highlighting product value, and asking for a follow-up conversation later. 

💡 Use cloud-based LinkedIn automation tools, including data enrichment tools, to keep your CRM up-to-date. 

💡 Go off-platform, using marketing tools to get in touch through email campaigns, pay-per-click ads, and phone calls.

💡 Check out associates of your first-degree contacts. They likely have first-degree connections that are similar in profile, and you can potentially ask for an introduction. 

Wrapping it up on LinkedIn lead generation tools 

Choosing the right LinkedIn lead generation tool can have a sizable impact on your campaigns. It’s important to choose a platform that offers the key features needed to streamline workflows, increase data accuracy, and help you effectively connect with prospects throughout your sales pipeline.

Evaluate your current needs, and consider trying the tools listed. Many tools on the list offer free trials or plans, while others offer demos. 

Kaspr is a well-rounded tool with powerful features and exceptional ease of use. Find and collect prospect data anywhere on LinkedIn, and scale up your outreach campaigns with bulk list building and automated CRM syncing. Our solution offers a comprehensive lead generation experience; best of all, It’s free to get started.