12 Sales Outreach Tools for Warmer Leads in 2025

In this article, we’re looking at the best sales outreach tools to help you discover prospects, connect across different platforms, test your campaigns, and increase conversions.

Let’s start 👇

1. Kaspr

Kaspr is a plug-and-play sales outreach tool that helps SMBS and ICs streamline outreach with accurate contact data, including phone numbers and email addresses.

The best part is that you can start selling from day one! The platform is easy to set up, and you don’t need a credit card to sign up.

Use the Chrome extension to extract and enrich lead data, saving time on manual prospecting. Sync your lead lists to your CRM of choice, or use dialing software to start calling leads right away. 

Top features:

• Free version.
• Contact enrichment from a LinkedIn people search, group or event.
• Seamless experience across the Chrome Extension and dashboard.
• Integrations with HubSpot, Pipedrive, Lemlist, Salesforce, and more.
• Data is checked and verified against 120 sources.
• 120M+ European contacts.
• Data coverage spans the US, Europe and APAC.
• GPDR and CCPA aligned.
• Lead organization using lists and notes.
• Team analytics.
• Request data with a waitlist.

Pricing:

From $0 to $79.  Try Kaspr for free. You don’t need a credit card to sign up. 

“Within the first two weeks [of using Kaspr and changing the strategy], six discovery calls have been booked.”

“You’ve empowered us to keep up with our BDR.”

Andy Earnshaw

Head of Operations at Visibly HQ

2. Cognism

Sales outreach software like Cognism takes prospecting to the next level with an AI-powered assistant called Sales Companion.

This tool combines intent and signal data with accurate B2B data to ensure teams connect with the prospects that matter most, when and where they need it. 

It can be expensive for smaller teams but is a great choice for Enterprises.

• Sales Companion for personalised access to in-depth account data to ensure fresh and fast outreach.
• Exclusive verified cell phone and email data set Diamond Data®.
• Unrestricted access to person and company-level data*.
• Instant and scheduled CRM enrichment and on-demand CSV enrichment.
• Intent & signal data.
• International coverage: EMEA, NAM, APAC.
• Easy platform setup.
• Integrations with CRMs and sales engagement tools.
• Focus on quality GDPR and CCPA-compliant data (with DNC list checking).
• Find prospects using ChatGPT-style textual or voice prompts with Cognism AI Search.

Pricing:

There are two packages to choose from: Grow and Elevate. Speak to a sales rep to get custom Cognism pricing. 

3. LinkedIn Sales Navigator

Sales Navigator is LinkedIn’s advanced sales email outreach software. It’s designed to help sales professionals find, connect, and engage with decision-makers. 

Sales Nav’s lead recommendations are one of the tool’s top features. It provides personalized suggestions based on the user’s preferences and previous interactions. This helps sales reps identify potential buyers who align closely with their target audience. 

Since it doesn’t have a B2B contact database, it’s generally used alongside a tool like Kaspr to improve sales. 

 Top features:

• Advanced lead & account search.
• Lead recommendations.
• InMail messaging.
• Real-time sales updates.
• Saved leads & alerts.

 Pricing:

Pricing starts at $99.99 per month. Higher-cost and custom enterprise plans are available. 

👉 Learn more about LinkedIn Sales Navigator vs LinkedIn Premium. 

4. Mailshake

Mailshake is an email outreach and sales automation platform that helps sales teams craft personalized email campaigns, automate follow-ups, and track results.

It streamlines outreach processes by allowing users to send personalized emails at scale. 

Top features:

• Automated email campaigns.
• LinkedIn automation.
• Personalization.
• A/B testing.
• Outreach sequences.

Pricing:

Paid plans start at $29 per month per user. 

5. Reply.io

Reply.io is a sales engagement platform that offers multichannel outreach automation, including email, phone, and LinkedIn.

It enables sales teams to create highly personalized, automated sequences across these channels, helping to nurture leads and drive conversions more efficiently than traditional email-only tools.

Top features:

• Multi-channel outreach.
• Personalized email sequences.
• Automated follow-ups.
• Advanced analytics.
• AI SDR agent.

Pricing:

Paid plans start at $49 per month. 

6. Snov.io 

Next on our list of sales outreach tools is Snov.io. It’s sales automation designed to assist businesses with outreach and lead engagement.

The Chrome extension provides various features for sales and marketing teams, including saving email addresses and prospect profiles, verifying email addresses, and running email drip campaigns.

Top features:

• Email finder and verification.
• Sales email campaign builder.
• Drip campaigns.
• LinkedIn Extension.

Pricing:

Snov.io has a free trial that includes 50 credits. The paid plans start at $30 per month.

7. Outreach.io

Outreach.io is multichannel sales outreach software that helps sales teams automate outreach across multiple channels, including email, phone, and social media.

It streamlines communication and provides powerful analytics to track performance. 

Top features:

• Multichannel engagement.
• Workflow automation.
• Sequence management.
• Conversation intelligence.
• Rep coaching.
• Pipeline management.

Pricing:

Outreach offers custom pricing packages for each customer. 

8. Apollo.io

Apollo.io is an AI sales outreach tool that supports sales teams throughout the buyer’s journey with email outreach with AI-generated content. 

You can use it to find potential customers, obtain contact information, and foster relationships within one platform. The automated email campaign feature helps streamline engagement with prospects. 

Top features:

• Chrome Extension.
• Advanced filters.
• Data enrichment.
• Lead management.
• Automated sequences.

Pricing:

Free but paid versions start at $49.

Wondering how Kaspr and Apollo measure up? See how Kaspr compares to Apollo.👈

9. Saleshandy

Saleshandy is a sales engagement platform that focuses heavily on email outreach. It includes AI-focused tools for email personalization and automation, but it also has an email finder tool for B2B prospecting. 

Top features:

• Email automation.
• Deliverability optimization.
• Integrated analytics

Pricing:

Pricing starts at $25 per month, with optional add-on services like email verification or email infrastructure. 

10. Waalaxy

Waalaxy automates multi-channel prospecting through LinkedIn and email, aiming to simplify lead generation. It includes prospecting, email outreach, response rate tracking, and follow-up automation features.

Top features:

• LinkedIn prospecting.
• Personalized messaging.
• Follow-up automation.
• Response tracking.
• Advanced workflow management.

Pricing:

This multi-channel sales outreach software starts at $44 per month per user.

11. Lemlist

Lemlist enables businesses to create personalized campaigns across multiple channels, enhancing lead generation potential.

It has a lead database you can search through, but it also identifies website visitors and offers engagement and outreach options. 

Top features:

• Multichannel sequences.
• Advanced personalization.
• AI-powered engagement.
• Email deliverability optimization.

Pricing:

Lemlist’s paid plans start at $69 per month. 

12. Instantly

The last of our AI sales outreach tools is Instantly. It streamlines the process of finding warm leads, scaling email campaigns, and ensuring high deliverability rates.

Leveraging AI enhances outreach efforts, helping your team to engage smarter and win more clients.

Top features:

• Email deliverability tools.
• Advanced lead filtering.
• Lead database.
• AI-driven personalization.

Pricing:

Paid pricing starts at $30 per month for “Sending and Warmup” features and $37.90 per month for verified lead features. 

Which sales outreach tool is the best? 

Kaspr is one of the best sales outreach tools available, and it’s so easy to get started!

Just Sign up, set up and start selling!

Join Kaspr’s community; active users get these benefits:

☑️ Unlimited B2B email addresses.
☑️ All-in-one prospecting tool.
☑️ 120M+ European business contacts.
☑️ Free plan with LinkedIn Chrome Extension available.
☑️ GDPR and CCPA aligned.
☑️ Fully self-service.
☑️ Automate outreach.
☑️ Credit card free sign-up.